The Netherlands Indomie sampling
During August we have organized Indomie samplings in three different cities in Holland: Leiden, Rotterdam and Den Haag. The goal of this sampling was to raise brand awareness in Holland, as well as introduce the product to new potential buyers.
Results: Overall of 8380 bags of noodles were distributed in these three cities. Reactions were good. Some people were already consumers of Indomie noodles. Some didn't and found the product interesting.
Reactions:
- „How cool, Indomie for free.“
- „I really like Indomie.“
- „These noodles are the best.“